PPC advertising is great to pair with SEO because you can drive traffic to your site to get more calls and leads, while your SEO continues to improve.
With PPC ads you can start to get more calls and leads as soon as the ads start running.
Be found when it matters most to your business, such as, when someone is looking for the products or services you offer.
You can also remarket with both social and Google ads. With remarketing we can show ads to those that have already expressed an interest in your company. For example, we can show an add to people that visited a specific page on your website.
The whole idea of remarketing is that you are advertising to people that have a better chance of converting because they already expressed an interest in your business, therefore your ad dollars are better spent.